In today’s world, efficiency & functionality are the two things that prevail. To work in the fast-paced world, we all must move the same way. One way to make that happen is by wearing comfortable yet functional apparel. Superga and Veja, both these brands, are here to help.
Even offices and business owners have introduced casual clothing to their workers. This move increased their productivity while making them feel just like at home. That is all good but what you should choose is what we will find out in this article, Superga v/s Veja which brand is better for you?
Major Differences Between Superga & Veja
| Superga | Veja |
|---|---|
| founded in 1900 | founded in 2004 |
| comfortable | comfortable |
| exclusive to the USA | available worldwide |
| affordable | expensive |
| simple and decent | colourful and fun |
Superga: A Brief History
The brand features its name on the Superga hill of Turan, Italy, its birthplace. A shoemaker launched Superga in the early 1900s. Walter Martiny crafted shoes with rubber soles to make the lives of the farmers easier. But the brand became known to the public in 1925 with the launch of ‘2750’, a shoe with vulcanized rubber insoles.
The brand Superga took a hit during world war 1 but came back more robust in the coming years with the collaboration with the Pirelli Tyre company. During the late 80s, the brand expanded into diverse collections of shoes and sportswear
2750 even after a century, remains a classic model to wear, considered one of the best options for spring wear
Veja: A brief history
Veja is established on the concept that “high-quality shoes can be manufactured in an eco-friendly manner, utilizing raw materials, minimizing the use of chemicals and harmful manufacturing techniques”.
The brand was founded in 2005 by the Frenchmen Sebastien Knopp and Fracois-Ghislain Morillon, who had a passion for sports shoes.
The founders have always placed more importance on ethical sourcing and working responsibly with their employees, customers, and the community. Over the years, the creators of Veja have become famous shoe designers and set up various shoe models.
Additionally, Veja sneakers are crafted from materials such as “Amazonian-sourced rubber, recyclable plastic, organic cotton, and vegetable-tanned leather”.
The brand’s products are made in Brazil, and the company claims it follows fair-trade standards that are well-known all over the world.
With so many popular options, The Veja Campo Chromefree is a top seller because of its classic look, signature logo, and versatility that complements every outfit.
Moreover, The Company is also making a lot of efforts to minimize its environmental impact and started “the Darwin project” in June 2020 to reduce waste and promote the circular economy by cleaning and repairing previously worn sneakers.
In addition to its eco-friendly processes, Veja’s transparency positions it as exceptional in the shoe market.
Major Differences Between The Brands:
The Brands will discuss some significant factors that make up our final decision of buying or passing. The factors under discussion would be:
- Comfort: in this, we will discuss whether the brand offers the right fit out of the box or is roomy. How do the sneakers make the wearers feel?
- Availability: in this, I will let you know where the stores are and what is their shipping policy.
- Popularity: who likes the shoes and who was seen wearing them
- Target Market: This heading will focus on the age range and people the brand focuses its products on.
- Price: whether the shoes are expensive or affordable
- Design: the overall build of the shoe and the primary products used in the shoe build.
Comfort:
According to the people:
Superga shoes are pretty comfortable. They do need some breaking in as the leather may chafe in the start a bit. The shoes are a bit bigger than the others. If you wish to buy one, go a size down, which will offer you the right fit.
Tight lace knots are best for narrow feet, but their roomy size makes them a good fit for wide feet.
Veja shoes, on the other hand, are comfortable, and the size guide runs true, but because of their leather outer covering, they might not be the same as cotton sneakers. They also need breaking in around 6 to 8 wears on average, but they come with a suitable outsole and footbed support.
Availability:
Superga is exclusive to the USA, with the only manufacturing unit situated there. They only offer shipping within most states of the USA.
Veja has its first stores recently in Paris, New York, and Bordeaux for shipping to other countries. They have retailers in 49 countries.
Popularity:
The brands are popular among certain generations.
Superga offers shoes for all, with daily wear options mixed in; they are popular among Actors and Royalty alike.
Veja sneakers are pretty popular because of their vision and philosophy! The shoes and sneakers have been the talk of the town. Celebrities and Royals can be seen wearing them because of their simple design and comfort.
Target Market:
Superga and Veja both have similar target markets. Both offer shoes and sneakers to males, females, and kids ages 14 to 44.
Price:
Superga shoes and sneakers range from $30 to $150, which is quite affordable.
Veja Shoes, on the other hand, range from $75 to $150 and are as steep as $245 for collaborative designer models.
Design:
Superga, sneakers are made of Sturdy cotton with an unlined canvas upper, offers Lace-up closure. The shoes feature a Loop signature tag on one side and have a 1″ high Natural rubber outsole. The shoes are simple with a decent look.
Veja sneakers are beautiful to look at; they come in different designs, simple like Superga and others with quite bold colours making them pop out. The shoes are based on different purposes and have different compositions. They have a solo V logo as their trademark on the side.
Conclusion: Superga v/s Veja: which brand is better
At the end of the discussion on Superga v/s Veja: which brand is better according to people’s reviews and in my opinion, I have come to the following decision.
Veja, a bit expensive, is a better option than Superga in terms of design, colour scheme, build, and materials. In contrast, Superga is affordable and with better support.