In today’s society, efficiency and practicality are highly valued. To be successful in today’s fast-paced world, we need to maintain the same tempo.
One way to make that happen is by wearing comfortable yet functional apparel. New Balance and Veja, both of these brands, are here to help.
Nowadays, casual attire is acceptable in most workplaces, including offices. Their new location allowed them to relax and get more done. This article will help you choose between two popular brands, New Balance and Veja.
Comparison Between New Balance & Veja:
| New Balance | Veja |
|---|---|
| Founded in 1960 | Founded in 2004 |
| Model 320, N logo | Model V-10, V logo |
| Simple and decent | Beautiful colours and designs |
| Ships Worldwide | Ships Worldwide |
| Cheaper and affordable | Slightly expensive |
New Balance: A Brief History
New Balance is an American brand of sports shoes and clothes that has been around since 1906.
The New Balance Arch Support Company was the first company to incorporate the brand. Today, the brand is linked to New Balance Athletics, an American multinational company, and its parent, New Balance, Inc.
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The headquarters for both companies is in Boston, Massachusetts and it is one of the biggest companies in the world that makes sports shoes and apparel.
It makes some of its most popular and best-seller models like the 990 in both the United States and the United Kingdom for the European market.
Many of its competitors, on the other hand, only make their products outside of the United States and Europe.
The company claims that its shoes are different because they have technical features like blended gel inserts, heel counters, and a wider range of sizes, especially for people with very narrow or very wide feet.
Since 1992, the company has made about $69 billion in profits as a whole. And
Veja: A Brief History
Veja is established on the concept that “high-quality shoes can be manufactured in an eco-friendly manner, utilizing raw materials, minimizing the use of chemicals and harmful manufacturing techniques”.
The brand was founded in 2005 by the Frenchmen Sebastien Knopp and Fracois-Ghislain Morillon, who had a passion for sports shoes.
The founders have always placed more importance on ethical sourcing and working responsibly with their employees, customers, and the community. Over the years, the creators of Veja have become famous shoe designers and set up various shoe models.
Additionally, Veja sneakers are crafted from materials such as “Amazonian-sourced rubber, recyclable plastic, organic cotton, and vegetable-tanned leather”.
The brand’s products are made in Brazil, and the company claims it follows fair-trade standards that are well-known all over the world.
With so many popular options, The Veja Campo Chromefree is a top seller because of its classic look, signature logo, and versatility that complements every outfit.
Moreover, The Company is also making a lot of efforts to minimize its environmental impact and started “the Darwin project” in June 2020 to reduce waste and promote the circular economy by cleaning and repairing previously worn sneakers.
In addition to its eco-friendly processes, Veja’s transparency positions it as exceptional in the shoe market.
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Significant Differences Between The Brands:
The Brands will discuss some significant factors that make up our final decision of buying or passing. The elements under discussion would be:
- Comfort: in this, we will discuss whether the brand offers the right fit out of the box or is roomy. How do the sneakers make the wearers feel?
- Availability: in this, I will let you know where the stores are and what is their shipping policy
- Popularity: who likes the shoes and who was seen wearing them
- Target Market: This heading will focus on the age range and people the brand focuses its products on.
- Price: whether the shoes are expensive or affordable
- Design: the overall build of the shoe and the primary products used in the shoe build.
1) Comfort:
According to the people:
New Balance shoes are known for their comfort, support and cushioning effect. These shoes are the choice of many for long runs and similar activities.
Veja shoes, on the other hand, are comfortable, and the size guide runs true, but because of their leather outer covering, they might not be the same as cotton sneakers. They also need breaking in around 6 to 8 wear on average, but they come with a suitable outsole and footbed support.
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2) Availability:
The people will find
New Balance has exclusive manufacturing in USA and UK with retail stores in about 120 countries. Most of these stores are in China, which is a subsidiary.
Veja has its first stores recently in Paris, New York, and Bordeaux for shipping to other countries. They have retailers in 49 countries.
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3) Popularity:
The brands are popular among certain generations
New Balance offers shoes for all, with daily wear options mixed in. According to the sneaker news site The Sole Supplier, interest in New Balance has increased by more than 42% in the previous year. It has become the shoe brand for Hollywood actors, professional athletes, and supermodels.
Veja sneakers are pretty popular because of their vision and philosophy! The shoes and sneakers have been the talk of the town. Celebrities and Royals can be seen wearing them because of their simple design and comfort.
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4) Target Market:
The brand’s targets are
New Balance and Veja both have similar target markets. Both offer shoes and sneakers to males, females, and kids ages 14 to 44.
5) Price:
The people found the shoes:
The clothing apparel for New Balance starts from $18 to $120, and the New Balance sneakers for kids are from $49 to $120. The range for New Balance shoes for adults is from $19 to $200.
Veja Shoes, on the other hand, range from $75 to $150 and are as steep as $245 for collaborative designer models.
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6) Design:
People say that the look of the shoes is:
New Balance shoes and sneakers are also better in design and style with bold to soft colours and modern designs. The shoes offer a simple & decent look.
Veja sneakers are beautiful to look at; they come in different designs. The shoes are based on other purposes and have different compositions. They have a solo V logo as their trademark on the side.
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Conclusion: New Balance v/s Veja: which brand is better
At the end of the discussion on New Balance v/s Veja: which brand is better according to people’s reviews, and in my opinion, I have come to the following decision.
A bit expensive, Veja is a better option than New Balance in terms of design, colour scheme, build, and materials. In contrast, New Balance is affordable and with simple, all-rounder designs.
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