Cariuma VS Allbirds: Which Brand Is Better?

If you’re seeking shoes that are well made with less environmental impact, look no further and go through this article.

The brands Allbirds and Cariuma are well-known for their eco-friendly and sustainable marketing strategies and have high-quality footwear for both men and women.

This Cariuma vs Allbirds shoe comparison will take a closer look at their comfort, styles, popularity, and other factors to help you make a decision.

Comparison Table Between Cariuma And Allbirds

CariumaAllbirds
Founded in 2018Founded in 2016
PopularMore Popular
Vegan OptionsAthletic Options
Preferable for office use and not meant for exercisePreferable for an Active Lifestyle
Only Cariuma IBI is machine-washableAll shoes are Machine -washable

Overview of Cariuma:

The brand’s name is derived from the Portuguese word “Cariuma,” which simply means pine needle.

Cariuma is among the best sustainable sneaker brands on the market, with options for both men and women that don’t compromise on quality or ethics. 

As their slogan “Born in Rio.” reached globally reveals, the company was formed in Rio de Janeiro, Brazil in 2018 by two smart entrepreneurs David & Fernando. 

Cariuma Founders

They have more than ten different styles of shoes, and with Cariuma, the goal was to make shoes that would become classics in the future.

The designer wanted something that will remain fashionable for years to come and it appears that they are performing wonderfully. Despite the unconventional materials, the shoes have a high-quality feel and a long lifespan. 

The OCA Lows and OCA Highs are Cariuma’s best-selling and most versatile shoes.

Both are extremely fairly priced, and you’ll get your money’s worth out of them. There are more than four or five color options for each model, which may be worn with any outfit. When in doubt, choose the classic look of Cariuma shoes.

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Overview of Allbirds:

Allbirds makes eco-friendly shoes for both men and women from sustainable materials. The company’s purpose is to reduce its impact on the environment by using sustainable production methods.

Tim Brown, a native of New Zealand, and Joey Zwillinger, an engineer and renewables expert based in San Francisco, founded the company in 2016. 

Tim Brown and Joey Zwillinger

The high-quality merino wool used in Allbirds shoes is sourced from New Zealand, processed in an Italian textile facility, and then manufactured in China

Overall, its products are breathable, light, simple to maintain, and undeniably comfortable, also each one has some unique features.

Allbirds Wool Runners, for both men and women, made from high-quality materials, giving them a luxuriously soft texture, are their best sellers with so many positive reviews on the website.

Allbirds has developed a massive fan following due to its eco-friendly business strategy and reasonable return policy. The brand allows customers to try its shoes for up to 30 days; if they’re not satisfied, they can return them for a full refund.

In my experience, this is uncommon in the market, as shoe companies rarely accept returns on already-worn shoes.

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Major Differences between the Brands:

To highlight their differences, we compared them to factors that are often considered when selecting a new pair of sneakers.

1) Comfort:

Cariuma and Allbirds shoes are well-made and their shoe collection is heavily focused on comfort. 

Cariuma shoe’s comfort is due to the high-quality leather, recycled mesh lining, and breathable cork insole, these have rapidly become everyday sneakers.

The shoes feature a snug fit while still allowing the feet to breathe. The sole is 100 percent slip-resistant, so you will have a grip on surfaces without friction. 

Conversely, Allbirds shoes are feather-light and versatile, making them ideal for a variety of situations. Allbirds are known as the “World’s most comfortable shoes”. Extremely relaxing comfort in particular because they are long-lasting and incredibly cushioned.

Allbirds are as comfortable as wool socks and can be worn both with and without socks.

Also Check Out: Allbirds VS Toms: Which Is Better For You?

2) Popularity:

Cariuma is popular among those with a desire to travel and a wish for a sneaker that is extraordinarily comfortable, and versatile throughout the year.

Cariuma attained B Corporation certification in 2021 due to its sustainable production plan, which included ethical manufacturing and environmental protection as well as responsible material sourcing.

The brand has also released famous six of its ultra-comfortable, celebrity-favorite sneakers, proving that the timeless cool kicks can be worn by anyone.

Alternatively, since 2016, Allbirds has been a Certified B Corporation, which means they prioritize people and the environment over profits.

Allbirds shoes are highly popular among Hollywood big celebrities, and its ethical footwear is also a customer favorite.

People in Silicon Valley, including world-famous personalities, paid special attention to Allbirds. Also, people who work and spend a lot of time on their feet wear Allbirds.

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3) Target Market:

The target market for Cariuma is the young educated professional, and the audience is composed of 41% men and 59% women, aged between 25 to 35 years old.

On the other hand, the target audience for Allbirds is environmentally aware people interested in exploring the world and trying new sneakers. The age of their target market is between 21 to 39 years old.

4) Price:

A pair of Allbirds shoes normally costs $50 to $160, whereas the pricing of a pair of Cariuma is $79 to $140.

The majority of people agreed that both Cariuma and Allbirds shoes were cost-effective based on their design, durability, and overall quality. 

However, many buyers were satisfied with the life span of their Allbirds shoes after extensive use. Many Cariuma shoe buyers have complained that their shoes wear out in just a few months.

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5) Designs:

Each Cariuma shoe is designed to be durable and low-impact. They are continually improving their methods and products with the environment and customers in mind.

The majority of styles are designed for streetwear. This indicates that they are suitable for walking, standing, traveling, and other everyday activities, but not for exercise or sports.

Comfortable and stylish, Allbirds are known for their minimalist design (they don’t have any showy logos or extra details). These shoes are the most versatile because of their natural materials and practical design.

They’ve made it into the forefront of fashion today since they’re suitable for both athletic wear and everyday use. Their design is sophisticated and elegant, but it also has a lively and expressive appeal.

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Conclusion: Which Brand Is Better For You?

Even though there are some cons to each brand, it is evident that both brands are committed to making ethical and eco-friendly footwear.

Allbirds are the best option for those who are always on the go during the day or people finding comfortable footwear. They’re soft, durable, and provide plenty of useful features if you lead an active lifestyle. All in all, Allbirds is an excellent option.

On the other hand, if you work in an office or spend the majority of your day sitting, Cariuma may be preferable.

The creator of Cariuma planned for them to become future classics, as they are more formal and classic-looking.

Both companies are B Corporations, which means they prioritize people and the environment before money, so you will feel good about your purchase from either one.

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