If you are a shoe lover, you have likely heard of Allbirds and Asics as they are two of the most well-known shoe brands in the industry.
Shoes by both brands are favored among casual wearers, runners, and fashionistas. Although Asics is a far older brand than Allbirds, still both brands provide high-performance, comfortable footwear since their founding.
Depending on your preferences, and other factors, you may find one of these two shoe companies superior to the other.
In this article, I’ll compare Allbirds and Asics in terms of comfort, target market, price, popularity, and more to help you decide which is better for you. But first, let’s get to know more about each brand.
Comparison Table Between Asics And Allbirds
| Allbirds | Asics |
|---|---|
| Founded in 2016 | Founded in 1949 |
| Simplistic Design | Funky Chunky Colorful |
| Best for Casual and Everyday use | Best for running and athletic Performance |
| Comparatively New Brand | Long History, Old Brand |
| Water Resistant | More Waterproof Options |
| Neutral Colors | Bold and Bright Colors |
| No Warranty | One Year Warranty |
| Durable | Highly Durable |
| Machine washable | Not Recommended to wash in a machine |
| No break-in required | Short break-in period required |
| Flat Sandal Options | No Flat sandal |
Overview of Asics:
Asics dominates the global performance sports industry as the leader in running shoes for both beginners and professional athletes.
The brand is the choice of runners, giving comfort, support, and a superior experience, whether at professional athletic events, the Olympics, or an everyday run in the park.
Since its beginning in 1949, the brand’s goal has been to help people have healthy minds and bodies. The company’s founder realized that the movement had the power to make people comfortable, spread good energy, and move them forward.
Asics also has made further developments beyond the running industry.
In the four decades since the debut of the first pair of Asics running shoes to the public in 1977, the brand itself has experienced a comparable period of growth and development.
Their GEL-KAYANO is an extraordinarily durable shoe and given its best performance, it has become the brand’s best-seller.
In this model, you’ll find features like FLYTEFOAM Blast cushioning in the midsole and the heel, GEL cushioning in the forefoot, and much more. Furthermore, their “Football collection” features injury-prevention technology.
Fortunately, the company is concerned with the environment just as much as it takes responsibility for its consumers, which is why it has a remarkable sustainability strategy that has resulted in a 30% decrease in CO2 emissions over the previous six years.
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Overview of Allbirds:
Allbirds makes eco-friendly shoes for both men and women from sustainable materials. The company’s purpose is to reduce its impact on the environment by using sustainable production methods.
Tim Brown, a native of New Zealand, and Joey Zwillinger, an engineer and renewables expert based in San Francisco, founded the company in 2016.
The high-quality merino wool used in Allbirds shoes is sourced from New Zealand, processed in an Italian textile facility, and then manufactured in China.
Overall, its products are breathable, light, simple to maintain, and undeniably comfortable, also each one has some unique features.
Allbirds Wool Runners, for both men and women, made from high-quality materials, giving them a luxuriously soft texture, are their best sellers with so many positive reviews on the website.
Allbirds has developed a massive fan following due to its eco-friendly business strategy and reasonable return policy. The brand allows customers to try its shoes for up to 30 days; if they’re not satisfied, they can return them for a full refund.
In my experience, this is uncommon in the market, as shoe companies rarely accept returns on already-worn shoes.
Also Check Out: Allbirds VS Skechers: Which Brand Is Better?
Major Differences between the Brands:
Now after having an idea about both brands, we begin our comparison guide by looking into their different features. So, without further delay, let’s get into it.
1) Comfort:
Overall Allbirds shoes are some of the most comfortable options out there. Allbirds’ signature lightweight feel comes from a special low-density foam used in the sole.
Unlike many other minimalist footwear options, their shoes provide enough arch support. The brand’s distinctive “walking on a cloud” feeling comes from a proprietary merino wool fabric used to cushion the insoles of shoes.
Regardless of the weather, you can spend your whole day in your Allbirds since they keep your feet cool and comfortable.
Asics shoes, on the other hand, combine superior comfort and greater stability due to their cushioned uppers, Flyteform technology, gel cushioning, and stabilizing features in the midsole.
The upper is constructed from mesh for increased airflow, mobility, and comfort.
The lightweight padding offers a pleasant running experience by easing pressure on the feet, knees, and heels. Furthermore, Asics is known for making the high-performance shoes that podiatrists recommend.
Also Check Out: Allbirds VS Adidas: Which Is Better For You?
2) Popularity:
Asics is of the best-known names in athletic footwear, the brand’s popularity comes primarily from the manufacturing of high-performance shoes of exceptional quality.
Asics is mainly famous among runners and athletes including Novak Djokovic, a top player in tennis, and Long-distance record holders like Ryan Hall and Sara Hall who wears them.
Asics is the preferred brand of the South African Springboks rugby union team. Also, a large number of volleyball players and runners choose Asics because of the brand’s global appeal.
Additionally, Bruce Lee helped make the shoe brand popular by wearing its shoes in movies.
With these endorsements, many people are associated with them and the brand following is increasing day by day.
Allbirds, on the other hand, became extremely popular among professionals in Silicon Valley, including legends like the co-founder of Google.
Under Delaware law, Allbirds became a public benefit company and got B Corporation certification, which indicates how they evaluate how their actions affect the environment, and their customers.
Moreover, sustainable footwear is favorite among famous Hollywood celebs, and also a customer’s top choice. In addition, professionals and those with extended work hours favor Allbirds.
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3) Price:
Allbirds and Asics shoe models are priced differently, but most Allbirds shoes are below the $100 price point.
If you are looking for a high-end running shoe and planning to spend about $70-$250 then go no further than Asics. Their casual or older models are less pricey than new ones.
However, Allbirds shoes will set you back at almost $50-$160, the prices of both brands are justifiable due to ethical practices.
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4) Target Market:
Allbirds’ main target demographic consists of millennials and those in their twenties and thirties. Roughly 49% of their clientele are male and 51% are female.
Allbirds customers are someone who cares about the environment and want to try new shoe styles and have the desire to explore different places.
Conversely, Asics targets the busy lifestyles of upper-middle-class of men and women who are between the ages of 18 to 34, also the brand’s mostly client base is sports enthusiasts or professional athletes.
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5) Design:
Since its inception, Allbirds has been known for its minimalist aesthetic and high-quality comfort. There will be no fancy logos or unnecessary details on Allbirds shoes.
Allbirds are easily recognizable due to their distinct appearance and broad variety of colors. Their versatility as both athletic shoes and everyday footwear has helped them emerge into the mainstream fashion industry.
Their shoes are coated with a fluorine-free water-repellent coating that will keep your toes warm and dry. Also, these shoes are designed for people who spend most of their time on their feet.
Overall, Allbirds has more flat shoe style options and is extremely versatile.
Alternatively, Asics are designed for athletics, focusing on running, and exercising, also they are extremely versatile. These shoes are intended to make you feel as if you’re not wearing anything.
They are capable of protecting the feet and ensuring that they stay in the correct posture while running, but they also allow for natural movement, so that your feet do not feel restricted or constrained within the shoe.
When you wear Asics, they feel like soft socks and keep your feet protected. Most Asics shoes are made with Fluidfit technology, which lets you stretch your feet freely and makes the shoes more efficient overall.
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Conclusion: Which Is Better For You?
In the end, if you need shoes for everyday use, or you are a professional and spend the full day on your feet Allbirds are the way to go. They are designed to provide exceptional comfort for your feet. In Allbirds, you can also go for walk or enjoy your trips comfortably.
Asics makes it simple to get just what you’re looking for; its range includes shoes for a variety of sports and activities, including running, football, tennis, and golf, as well as options for street style.
Both of these companies are committed to reducing their environmental impact and making their products more sustainable, therefore they are perfect for eco-conscious consumers.
Now that you know what each brand has to offer, you can make a better choice when buying your next shoes.